This is the Pixies website. They have updated their website recently by having their new released video at the top of their feed. This shows they are up to date and also allows new fans to be able to hear their new releases quickly and easily and this advertises their new single and probably upcoming album. This also means that older loyal fans can get to the new song quickly and be able to find and watch the new video easily.
The font for the band name looks bold and is easily recognised as the black really contrasts with the light oranges and yellows. The font also dominates any other font as it bold and also looks misplaced as their are size differences throughout the word and this will make the band name noticeable to viewers.
The bright colours on alternatiove rock band websites are a popular code and convention as we have seen on radio heads website and 30 seconds to mars.
On the page if you scroll down you also see that their is a digital download available which means fans can easily and not illegally download their music from the site as they offer a direct link. Also they advertise their own band produce and we see a t-shirt being advertised with the bands name and log on. This will attract loyal fans to buy the product so they feel more involved with the band and more supportive towards the band and with their fans wearing these products their band will be further advertised as they walk around showing the band label.
Also new tour dates are advertised to show fans updated news of when and where they will be at certain dates so that fans can book and go seem them perform live which is an experince my target audience will enjoy as they are young energetic adults who will enjoy being independent and going to a concert to see a band and feel all hyped up and have that experience.
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