This is a very creative and interesting digipack for all the art freaks out there ( and 30 seconds to mars fans as well of course). This digipack also like the linkin park digipack comes with a limited edition offer which includes two collectible vinyls, a DVD showing exclusive footage and a booklet including photography and artwork by Damien Hurst and the photographers who helped with the production.
The cover itself was produced by Damien Hurst. I think this allows 30 seconds to mars have a wider audience because they are using a very popular modern artist and fans of his works will look at all his pieces including this album cover and they may be tempted to listen and like just because damien hurts produced the work.
I like how the photography is of the animals used in the video and scenes and props. This shows that the video was relevant and also acts as a constant reminder of the video. Also these images are pleasing to look at and can be used to just generally look at.
The digipack also looks very creative using both photography art and then themselves being a band they are representing 3 different forms of art and this will attract creative people and will bring them a new audience to attract and also entertain for.
I like the photography element as i think the booklet looks very pleasing and will attracts not only listeners but photographers who are interested in the images took and how they are displayed in the bands booklet.
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