Tuesday, 10 September 2013
HollyWood Undead- Dead Bite
I like how we see a character entering a new world guarded by a bouncer with no eyes this all seems surreal already. The lighting is low key however we do se flickering which is suggesting something is not right and is a classic 'horror movie' tip Rihanna's video - Disturbia also includes this. When the character enters the room everyone is wearing masks there are no real identities and this makes them look less approachable and friendly they all also seem to have no eyes but instead lights making it harder to connect the the individual actors. A lot of quick shots and quick camera movement are used to make this new world seem chaotic and dream like and makes it harder for veiwers to understand or establish the setting. We also see an example of circus entertainment such as fire breathing and fire eating creating a surreal atmosphere to confuse viewers more about the setting circus entertainment is also represented in the video 30 seconds to mars- Up in the air I looked at. Also a lot of fire is represented in the video as its in the entertainment and in drinks. Fire is associated with destruction and is yet beautiful to watch and creates a pleasing visual for the audience.
I have looked into how the theory's I have looked at could apply to this short clip. From the john stewart theory we see in the clip a representation of cinema and entertainment to share a common life event with the viewers to connect with them on a more personal level and help establish setting. The mise en scene is showing and representing a party lifestyle and atmosphere and tis could be representing the artists genuine lifestyle as apposed to what you would be able to see on stage. From Steve Archer I can see that the clip cuts from the narrative to he band a lot to support demands of fans and loyal listeners. The Star Gaze theory applies to his short clip briefly as we see women are represented wearing nightwear gowns and close ups of them drinking and there masks. Richard dyers theory can be applied as an object is used to help the band themselves be recognised through an item and this help create fan base as all the band members wear masks. Elements of goodwins theory are also shown in the video as we see a character watching them perform which is a form of voyeurism.
I think this video clip will help me create my own video because I am going to take inspiration from the costume they have in this video by wearing the masks as I think it has a nice effect on viewers and I have found that masks are commonly shown in my genre of music that I researching as in 30 seconds to mars's song - Up in the air a man is shown wearing a rabbit mask.
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