Wednesday, 25 September 2013

Record Labels


Warner bros. records is the record label that supports Linkin Park a band i have previously looked at to gain research on my genre. I looked into this label and how they distribute there videos and how they advertise to the public.

I found that they have their own website which advertises news and shows new videos and album releases. This is to attract viewers and also keep their fans interested and up to date with what is going on with the bands they are sponsoring and supporting. Also it allows the audience to be able to look up new relevant bands. I also found that they have their own store on the website. On the store sections they advertise and sell band merchandise and albums related to alternative rock genre. This is a popular way of advertising and will work in selling other artists as they advertise best sellers and new produce.  They are keeping in touch with the modern world by using modern technology to allows fans and viewers to visit and contact the site for example twitter, facebook, youtube and also spotify.



I then looked up 30 seconds to mars's record label as they are another band i have been looking at and they are sponsored by Virgin records. Virgin is a very popular global label so this in itself will boost advertising and distribution as they are with a well known popular label. Unlike Warner brother record label they do not have their own website however the have their own broadband and owns a lot other other record labels and sponsor various genres of music videos. Also as we see in the image below they are more in ouch with modern advertising for example they are advertising on their website that they are in touch with facebook, google,instagram,linkedin,pin interest,tumblr,twitter and spotify. This makes it easy for their audience to stay in touch and up to date with their music and also allows them to be able to advertise to a wider audience.






No comments:

Post a Comment